Marketing Automation Manager

Location: San Jose, California, United States
Date Posted: 16-03-2018
Tangentia is a Premier IBM Business Partner & was also awarded as the fastest growing IBM Business Partners for 2012, 2013 & 2014. Our Head office is in Toronto, Canada with offices in US and India as well. You can learn more at
Tangentia is one of the key Implementation partners with IBM and works closely with IBM services groups like GBS, GTS, and ISSW. Tangentia is authorized to sell and implement all IBM software brands across USA, Canada & India. Some of our key strengths are around  Identity & Access Management, IBM security, Sterling Commerce, Cognos, Tivoli, and WebSphere. Tangentia is also a key partner and works closely with the IBM training group.
We are hiring for the following positions, kindly send in your best resources
Job Title:  Marketing Automation Manager     
Job ID #: 180319
San Jose, CA
Duration: Longterm Contract 
Start Date: ASAP
Interview Type: Phone & Skype 
Job Description 
  1. Point-Person for Enterprise teams (sales, marketing and operations) to share business direction and objectives (regionally & global) as it pertains to marketing automation and marketing related enhancements. 
  2. Understand sales/marketing business processes and identify areas for improvement and optimization related to items below:
    • Predictive lead scoring and prioritization (Inquiry Management)
    • Marketing reporting
    • Data to enable above processes
    • Account-based marketing
  3. Collaborate with Global Enterprise Marketing, Marketing Ops, and CloudTech teams to assess business requirements and changes related to marketing technologies & data.
  4. Schedule regular meetings with the regions to address:
    • Current status of projects
    • Promote process adoption/utilization and satisfaction.
    • Discuss any issues or concerns
  5. Keep high-level tabs of overall enterprise work being done by MCI/MEO & Cloud Tech related to timelines and clarification of business requirements as needed.  
  6. Communicate technology changes and updates related to enterprise, along with creating any user reference documentation (when needed)
  7. Validate enterprise processes implemented by MEO are working as expected in production.
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