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Marketing Executive

Panjim, Goa
Position Overview
We are looking for a dynamic and detail-oriented Marketing Executive with at least 2 years of experience in digital marketing—preferably within the IT or technology services domain. The ideal candidate will have hands-on experience with digital marketing tools and platforms, and a working knowledge of website development and maintenance.
This role offers the opportunity to be part of a high-performing global marketing team that drives brand visibility, lead generation, and thought leadership for Tangentia.
Key Responsibilities
  • Plan, execute, and optimize digital marketing campaigns across channels (SEO, SEM, social media, email, etc.)
  • Manage and maintain website content using CMS tools (e.g., WordPress); coordinate with developers for updates and performance improvements
  • Collaborate with internal teams on marketing assets, including case studies, email campaigns, and landing pages
  • Monitor and report on campaign performance using analytics tools like Google Analytics, Search Console, and HubSpot
  • Coordinate event and webinar promotions, partner co-marketing activities, and internal branding efforts
  • Support paid advertising campaigns (Google Ads, LinkedIn Ads, etc.)
  • Ensure brand consistency across all marketing touchpoints

Requirements
  • Minimum 2 years of experience in digital marketing; B2B or IT services experience is a strong plus
  • Familiarity with digital marketing tools such as Google Ads, Analytics, SEMrush, HubSpot, etc.
  • Basic knowledge of HTML/CSS and experience with website CMS (preferably WordPress)
  • Strong understanding of SEO and content marketing best practices
  • Excellent communication, writing, and collaboration skills
  • Highly organized with attention to detail and ability to manage multiple projects simultaneously

Preferred Qualifications
  • Experience working in a tech-focused or IT services environment
  • Familiarity with marketing automation tools and CRMs
  • Design skills (Canva, Adobe Creative Suite) are a plus

Why Join Tangentia?
  • Work with a global, forward-thinking team
  • Be part of a company at the forefront of AI and automation
  • Flexible and inclusive work culture
  • Opportunity to grow within a fast-paced, innovation-driven organization

 

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